Celebrating the Artists Who Set the Standard in Hairdressing.
Join the movement raising standards across the hair world, built by hair professionals, for hair professionals.
WHAT WE DO.
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The Michelin Star of the Hair World.
Awarded only to Hair Pros who meet the strict WELOVE standards of excellence. Each Purple Heart has its own criteria, and is achieved through assessment by a WELOVE Ambassador. A mark of true professionalism and mastery.
Read more about how to achieve your Purple Hearts. -
The Training Ground for Mastery.
The WELOVE Academy provides world-class CPD Endorsed Purple Hearts education for Hair Pros, giving you the skills, knowledge, and pathway you need to achieve your Purple Hearts with confidence.
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A seal of approval awarded to Purple Heart Educators and our Guest Educators. Recognising those that meet WELOVE’s strict standards, we won’t share it unless WELOVE it!
MEMBERSHIPS
Become a WELOVE Purple Hearts Club Member from only £25p/m (with access to CPD Education and Achieving your First Purple Heart) or FREE if you’d just like to support our mission.